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A longing for summer, sunsets on the California coast, a salty sheen on surfboards. This is how the Gioseppo Man SS18 campaign begins. This year, the Gioseppo men’s line takes a leap forward and aims to create a top-level campaign. For this we have the model Pepe Barroso in a big production made in Los Angeles. Venice Beach and Santa Monica are the charismatic backdrop for a campaign designed to convey attitude, personality and style. The pictures from the shoot perfectly reflect the essence of the collection, as well as the construction, design and shades of each model.